Food and Beverage: Introduction
Segments
Beverage
Companies in this segment produce carbonated and noncarbonated soft drinks, bottled water, ice, and alcoholic beverages.
Dairy
Companies in this segment manufacture dairy-based products from both raw and processed milk, as well as dairy substitutes.
Fruits and Vegetables
Companies in this segment distribute fresh fruits, vegetables, spices, and herbs. The main task of distributors is to get the fruit and vegetables from producers to customers, including both food retailers and foodservice providers.
Grain
In this segment, companies mill flour and rice, malt grains, and mixed prepared flour mixes and dough. Major products include flour, rice, and malted grains.
Meat, Poultry, and Seafood
Major products in this segment are wholesale meat products that will be cut or processed further, ground beef for commercial use, and "case-ready" items for retail use.
Sugar and Confectionery
Companies in this segment produce raw sugar from sugar cane, refine raw cane sugar, and produce refined beet sugar from sugar beets. The most widely used product for sugar manufacturers is refined sugar for both industrial and consumer use.
The Food and Beverage industry is Fragmented. The production in this industry is divided among a few different companies, however, no single firm has large enough share of the market to be able to influence the industry's direction or price levels.
Primary Demand Drivers
- Food consumption
- Population growth
Profitability Drivers
- Efficient operations, because products are commodities subject to intense price competition
From the Blog 
While coffee is known as one of the world's favorite beverages, many prefer a lower-caffeine option. Matcha, a cousin to green tea, has been storming the world. The rapid growth of the matcha industry is backed by its popularity through social media and immense health benefits.
Beer is a beverage that finds a place in almost every occasion, from a relaxing night in to a social gathering with friends. People flood into local dive bars and even travel for events such as Oktoberfest in Munich to experience a wide variety of brewers, communities, and venues. With beer dating back to ancient times, it is not surprising that it has evolved into the unique flavors we see today; a more unexpected turn is the growing popularity of non-alcoholic beers.
Sources
- Hoovers (Date Accessed: 6/1/2017)