Consumer Products: Introduction
Companies in this segment manufacture toiletries and grooming products, as well as products such as soap and detergent.
Home and Office
Companies in this segment manufacture household, office, and institutional furniture.
Luxury and Entertainment
Companies in this segment manufacture jewelry from precious metals, gemstones, and various other materials. Companies also manufacture electronic and non-electronic toys and games.
The Consumer Products industry is Concentrated. The production in this industry is dominated by a many large firms that are capable of shaping the industry’s direction and price levels.
Primary Demand Drivers
- Population growth
- Consumer preferences
- Product innovation
- Effective sales and marketing
- Efficient operations
From the Blog
Microwavable TV dinner trays, notebooks, tissues, packages, and newspapers are all derived from one of the world’s most used products—paper. According to Green America, “40 percent of the world’s industrial logging goes into making paper, and is expected to reach 50 percent in the near future.” Furthermore, the global consumption of paper has skyrocketed 400 percent in the last four decades, and in the last 20 years alone, the use of paper products has gone up from 92 million tons to 407 million tons in 2014. The worldwide paper industry is the fifth largest consumer of energy and is credited for four percent of the entire population’s energy use.
This is the fourth post in a five-part blog series focused on the consumer products industry.
The European consumer goods industry is in the process of a drastic transformation that could leave the industry looking unrecognizable in the next decade. A variety of forces are driving these developments, including market demographics, changing consumer preferences, new technology, and a changing regulatory landscape.
- SelectUSA (Date Accessed: 6/1/2017)