Technology: Introduction
Segments
Cloud Computing Services
A relatively new segment, cloud computing is the practice of using a network of remote servers hosted on the Internet to store, manage, and process data, rather than a local server or a personal computer.
Electronic Commerce
Companies in this particular segment design and publish software to conduct business-to-business and business-to-consumer transactions through the Internet and other computer networks.
Entertainment Software
Companies in this segment create video games and other entertainment software. Major products include items such as console software, handheld games, smartphone applications, and personal computer games.
The Technology industry is Highly Concentrated. The production in this industry is dominated by a small amount of large firms that are able to shape the industry’s direction and price levels.
Primary Demand Drivers
- Rapid technological advances, but spending depends on the health of the domestic economy
Profitability Drivers
- Technical expertise
- Innovative services
- Effective marketing
From the Blog 
Last week, the European Union released a draft of strict regulations regarding the creation and use of artificial intelligence (AI). This 108-page document of rules and regulations aims to ban or restrict multiple “unacceptable” uses of AI, which the European Commission deems as any AI system that is considered a clear threat to the safety, livelihoods, and rights of people. This includes the use of AI in a range of activities like hiring decisions, bank lending, school enrollment selections, court decisions, and facial recognition in public places. Although the EU’s proposal faces a long road before it becomes law, as it must be approved by both the European Council and European Parliament, it has profound implications for big tech and national governments around the world.
This past week, Apple unveiled their new line of products, including new iPads and iMacs. There has already been a lot of controversy in the business world about Apple's new unveilings, including a new product, AirTag, looking incredibly similar to the product Tile, and the new podcasting app on iPhones directly competing with Spotify. However, the latest software update to their products has more profound consequences for other well-known businesses, particularly Facebook.
Sources
- SelectUSA (Date Accessed: 6/1/2017)