globalEDGE Business Beat - February 2017

Speaker: Lisa Smith, InVerve Marketing

Air Date: February 08, 2017

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is an interview with Lisa Smith, President at InVerve Marketing. InVerve Marketing has been located in Lansing's Old Town area since 2001. During that time, they have created and served some pretty iconic Michigan-based national brands. And, not only are they vested in this creative community, but they are driven by the idea of posting results and return on investment for clients.

At InVerve, you'll find a dedicated team of marketing, design, and web development professionals who are committed to using years of experience to help companies succeed. InVerve’s President, Lisa Smith, shares with our audience what InVerve Marketing is and what they do. The interview places a particular focus on describing “inbound marketing.” Plus, Lisa Smith provides some recommendations on how Michigan companies can or should portray themselves generally in the marketplace.

Speaker: Alain Verbeke, Haskayne School of Business, University of Calgary

Air Date: February 09, 2017

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is an interview with Alain Verbeke, Editor-in-Chief, Journal of International Business Studies. He is a professor and holds the McCaig Research Chair in Management in the Haskayne School of Business at University of Calgary.

Tomas Hult is executive director of the Academy of International Business as well as professor and Byington Endowed Chair in the Eli Broad College of Business at Michigan State University. Tomas and Alain discuss the Journal of International Business Studies and why JIBS is by far the top academic journal in international business today and has been for more than four decades. Professor Verbeke also shares some of the strategic plans his editorial team are considering taking on and implementing. Plus, we get to know Professor Verbeke a bit more, his passion in IB research, and why he finds it valuable to be a member of the Academy of International Business (with members in some 90 countries).

Speaker: Masaaki Kotabe, Academy of International Business

Air Date: February 09, 2017

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is an interview with Masaaki Kotabe, President, Academy of International Business. He is a professor and holds the Dorothy Washburn Chair in the Fox School of Business at Temple University.

Tomas Hult is executive director of the Academy of International Business as well as professor and Byington Endowed Chair in the Eli Broad College of Business at Michigan State University. Masaaki “Mike” Kotabe tells us about his role as president of the Academy of International Business, his background in international business, and his interests that span management, marketing, and international business. Plus, as AIB President, Professor Kotabe shares with us why it is so valuable to be a member of the Academy of International Business (with members in some 90 countries). Mike Kotabe is a graduate of the Eli Broad College of Business with a Ph.D. in marketing and has been one of the most prominent researchers in global sourcing in the last several decades.

Speaker: Lorraine Eden, Academy of International Business

Air Date: February 10, 2017

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is an interview with Lorraine Eden, President Elect, Academy of International Business. She is Professor and holds the Gina and Anthony '91 Professorship in Business in the Mays Business School at Texas A&M University.

Tomas Hult is Executive Director of the Academy of International Business as well as Professor and Byington Endowed Chair in the Eli Broad College of Business at Michigan State University. Lorraine Eden tells us about her many administrative and leadership roles for the Academy of International Business, including previously being Editor-in-Chief of the Journal of International Business Studies and soon taking over as President of AIB (in August 2017). To get to know Lorraine, we also dialogue about her passion and focus as a researcher, and the value she believes a member of AIB gets from being part of a network of scholars from some 90 countries.

Speaker: Rosalie Tung, Academy of International Business

Air Date: February 16, 2017

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is an interview with Rosalie Tung, Immediate Past President, Academy of International Business. She is the Ming and Stella Wong Professor in the Beedie School of Business at Simon Fraser University.

Tomas Hult is Executive Director of the Academy of International Business as well as Professor and Byington Endowed Chair in the Eli Broad College of Business at Michigan State University. Tomas begins the segment by thanking Rosalie Tung for her service to the Academy of International Business as its President in 2015-2016, and then they continue chatting about Professor Tung’s background in international business, her role as a researcher, and the scholarly passion that drives her. Rosalie also elaborates on the value she believes a member of AIB gets from being part of a network of scholars from some 90 countries.

Speaker: Sarianna Lundan, Business Studies and Economics, University of Bremen

Air Date: February 16, 2017

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is an interview with Sarianna Lundan, Program Chair, 2017 annual meeting of Academy of International Business in Dubai, UAE, July 2-5, 2017. She is Professor and Chair in the Faculty of Business Studies and Economics at University of Bremen.

Tomas Hult is Executive Director of the Academy of International Business as well as Professor and Byington Endowed Chair in the Eli Broad College of Business at Michigan State University. Sarianna shares the details and what is to be expected at the upcoming AIB annual conference in Dubai. The conference will have more than 1,000 attendees from most of AIB’s 90 member countries. To get to know Sarianna, Tomas also asks her questions about her background in international business, how she describes herself as a researcher, and what IB research issues are the most intriguing to her. Professor Lundan – with her Finnish heritage and global outlook – also elaborates on the value she believes a member of AIB gets from being part of a network of scholars from some 90 countries.

Speaker: Tomas Hult, Eli Broad College of Business at Michigan State University

Air Date: February 22, 2017

Since stepping into the Broad College of Business as a faculty member at the start of the new millennium, Dr. Tomas Hult has helped not only to put the college on the global map, but also to shine as a leader in research, thought-leadership, international relations, and scholastic achievements. After nearly 20 years as a member of the Broad College faculty, the last year was perhaps the most significant in his career – though no reason to stop looking ahead at the next game-changing research topic. 

Hult is currently professor of marketing and Byington Endowed Chair, as well as the director of the Broad College’s prominent International Business Center (IBC). Hult has stood at the podium before classes of hundreds since joining the Broad College of Business. He began his Broad academic journey as associate professor of marketing and supply chain management. However, his most distinguished achievements – as demonstrated by the past year – are driven by his world-renowned research.

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