Speaker: Tomas Hult, Eli Broad College of Business at Michigan State University

Air Date: October 12, 2018

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is an opinion segment on the show titled “US heading toward an economy with unsatisfied customers — and voters.” Tomas Hult is Professor and Byington Endowed Chair in the Eli Broad College of Business at Michigan State University. Dr. Hult also published this piece as a an op-ed article in The Hill, with the same title, on September 18, 2018 together with Dr. Forrest Morgeson, a clinical professor in MSU’s Broad College of Business. The focus of the segment is the likely scenarios of what will happen to the economy now when customer satisfaction is relatively high, unemployment the lowest it has been in about seven years, and lots of people are switching jobs. It sounds too good to be true, perhaps, and the intersection of these positive data points has implications.

Speaker: Tomas Hult, Eli Broad College of Business at Michigan State University

Air Date: October 12, 2018

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is an opinion segment on the show titled “Creating a sustainable strategy for sustainability efforts.” Tomas Hult is Professor and Byington Endowed Chair in the Eli Broad College of Business at Michigan State University. Dr. Hult also published this piece as a an op-ed article in The Hill, with the same title, on September 24, 2018. The focus of the segment is on sustainability and how much cost/expenses that customers, companies, and countries are willing to take on to be more sustainable. This segment follows previous opinion segments and interviews on the globalEDGE Business Beat on the topic of sustainability. It tackles sustainability within the architectural framework of the United Nations’ Sustainable Development Goals, a topic that Dr. Hult as spoken about at the 2016 World Investment Forum in Nairobi, Kenya, and will be a keynote on at the 2018 World Investment Forum in Geneva, Switzerland on October 26, 2018.

Speaker: Tomas Hult, Eli Broad College of Business at Michigan State University

Air Date: October 12, 2018

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is an opinion segment on the show titled “Trump subsidies are a Band-Aid for farmers, not a solution.” Tomas Hult is Professor and Byington Endowed Chair in the Eli Broad College of Business at Michigan State University. Dr. Hult also published this piece as a an op-ed article in The Hill, with the same title, on September 24, 2018. The focus of the segment is on international trade, with a specific eye toward President Trump’s $12 billion in farm subsidies and what they may mean for the trading balance and issues with other countries and for the world. A unique side-point with everything that is going on around the world regarding trade – but important one - is that for the first time in seven years, we expect the global efficiency ratio for international trade to go down. In large part, tariffs and subsidies make the globe less efficient and more win-lose oriented.

Speaker: Forest Morgeson, American Customer Satisfaction Index

Air Date: October 12, 2018

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is a conversation with Forrest Morgeson, Director of Research for the American Customer Satisfaction Index (ACSI), about customer satisfaction around the world.

Tomas Hult is Professor and Byington Endowed Chair in the Eli Broad College of Business at Michigan State University.

The American Customer Satisfaction Index (ACSI) is the only national cross-industry measure of customer satisfaction in the United States. ACSI measures the satisfaction of U.S. household consumers with the quality of products and services offered by both foreign and domestic firms with significant share in U.S. markets.

Today, we see a lot of international trade talk, political issues of a somewhat extreme nature in many countries that did not used to have such issues (e.g., European countries), and more of a win first attitude over cooperation. How does this affect customer satisfaction and how does customer satisfaction, reversely, perhaps affect politics?