Speaker: David Ketchen, Lowder Center

Air Date: November 14, 2016

Tomas Hult interviews David Ketchen, Lowder Eminent Scholar, Professor of Management, and Director of the Lowder Center for Family Business and Entrepreneurship at Auburn University.
Statistics show 40 to 50 percent of students entering college in 2016 will be self-employed or will freelance at some point in their careers. In this context, entrepreneurship has become a prominent topic of study for all leading business schools. Dr. Ketchen explains why this is the case. Additionally, Americans revere the entrepreneurial spirit. We celebrate innovators like Bill Gates, Richard Branson and Mark Zuckerberg who have, as Steve Jobs said, “put a dent in the universe.” And entrepreneurship is no longer a small business phenomenon, large companies also thrive on entrepreneurship, which Dave explains.

Speaker: Don Conlon, Broad College of Business, Michigan State University

Air Date: November 14, 2016

Tomas Hult interviews with Don Conlon, Chair of the Department of Management and Gambrel Family Endowed Professorship in Management in the Broad College of Business at Michigan State University. 
Tomas and Don talk about the Broad College’s Department of Management being ranked among top programs for research and online programs.

Dr. Conlon tells us about the research ranking and what it means for scholarship and business practice. He also discusses the department’s online programs, a relatively new and very successful venture, specifically the Master of Science in Management, Strategy, and Leadership.

Speaker: Doug Hughes, Broad College of Business, Michigan State University

Air Date: November 15, 2016

Tomas Hult interviews Doug Hughes, Chair of the Department of Marketing and United Shore Endowed Faculty Fellow of Sales Leadership in the Broad College of Business at Michigan State University. 
Tomas and Doug discuss the Broad College’s Department of Marketing’s lofty ranking in research in the field of marketing as well as its program ranking for the Master of Science in Marketing Research.

Dr. Hughes is also the driver of the sales leadership program at Michigan State, and Tomas and Doug dialogue about the sales focus and the value of sales leadership training for students and companies.

Speaker: Clay Voorhees, Broad College of Business, Michigan State University

Air Date: November 15, 2016

Tomas Hult interviews Clay Voorhees, Director of the PhD program in Marketing and Associate Professor in the Broad College of Business at Michigan State University. The Broad College’s Department of Marketing has produced the most Ph.D. graduates in marketing in the last half a century by some accounts. Dr. Voorhees tells us about the department’s doctoral program and the overall goals for the program, who is the typical enrollee and what can they expect to learn, and what shifts in doctoral education in marketing he has seen in the last decade and how MSU’s program is keeping up with the changes.

Speaker: Ruth Bolton, Carey School of Business, Arizona State University

Air Date: November 15, 2016

Tomas Hult interviewed Ruth Bolton, Professor of Marketing in the Carey School of Business at Arizona State University, and recipient of the 2016 American Marketing Association / Irwin / McGraw-Hill Distinguished Marketing Educator Award.

She recently published the book, “Service Excellence: Creating Customer Experiences that Build Relationships,” and this segment is about the value in the book. Tomas and Ruth discuss what Dr. Bolton means by a service-centered view of the customer experience and that service has a unique ability to create experiences that build profitable relationships with customers. They also discuss the core takeaways from the “Service Excellence” book.

Speaker: Rebecca Bellinger, Smith School of Business, University of Maryland

Air Date: November 16, 2016

Tomas Hult interviews Rebecca Bellinger, Managing Director of the Office of Global Initiatives in the Smith School of Business at the University of Maryland and a CIBER grantee by the U.S. Department of Education.

Rebecca tells us about the U.S. Department of Education’s program titled Center for International Business Education and Research (CIBER), which has been around since 1989. 
Within the context of University of Maryland’s CIBER program, the university engages in literally hundreds of activities, and Rebecca tells us about two of them: (1) business partnerships with state agencies and (2) creating learning frameworks for experiential learning.