Speaker: Caroline Brooks, Jeff Seguin, Broad College of Business

Air Date: May 11, 2017

Hosted by Tomas Hult, this segment of the globalEDGE Business Beat is an interview with two of the core staff members of the marketing and communications team in the Broad College of Business at Michigan State University: Caroline Brooks, Communication Specialist, and Jeff Seguin, Digital Communication Manager. Tomas Hult is Professor and Byington Endowed Chair in the Eli Broad College of Business at Michigan State University. Caroline and Jeff tell us about their roles in the college and the critical role that marketing and communications play as a way to brand and promote the college. They also share with us their excitement in working in the Broad College of Business.