globalEDGE Business Beat with guest Roger Calanone

Speaker: Roger Calanone, Eli Broad Professor of Business

Air Date: May 06, 2016

Hosted by Tomas Hult, this interview segment of the globalEDGE Business Beat focuses on the current work of Dr. Roger Calantone, one of only a select few so-called University Distinguished Professors at Michigan State University. Roger gives us an update on what he is researching right now; his work with the National Science Foundation which relates to MSU’s world-leading FRIB program; he also talks about why MSU is a great place to be a professor.

Speaker: Roger Calanone, Eli Broad Professor of Business

Air Date: May 18, 2015

Tomas Hult speaks with Roger Calantone, Professor of Marketing and Eli Broad Chaired University Professor of Business at Michigan State University (MSU). They discuss the focus of MSU’s marketing on “products, markets, and people.”

MSU’s Marketing Department is world leading in marketing strategy, with core focus areas on international marketing, product development, and sales management. Only a few other universities in the world have the unique ability to train students to strategically create value for both companies and students, and MSU is among the top in the world.

Speaker: Roger Calanone, Eli Broad Professor of Business

Air Date: September 03, 2014

Tomas speaks with Roger Calantone, Eli Broad Professor of Business; they discuss the basic state of global innovation in multinational corporations.