From November 20, 2022, to December 18, 2022, all eyes will be on Qatar for the FIFA National World Cup. Whether you are viewing it from your TV, phone, or laptop, the tournament will be one of the most accessible world cups, as it will be televised on FOX, FS1, and Telemundo while also streaming on a variety of legal platforms. The 2022 World cup is predicted to have 5 billion views which would surpass the 3.5 billion viewers from the 2018 Russia World Cup. This is the perfect opportunity for brands to capitalize on the World Cup and promote their goods or services.
globalEDGE Blog - By Tag: 2022-world-cup-blog-series
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The World Cup is making history in 2022! This year marks the first time in the 92-year history of the World Cup that it is hosted by a Middle Eastern nation. Qatar put in its bid in 2009 while competing against Australia, South Korea, Japan, and the U.S. for the chance to host this prestigious event. Hosting sports events as globally recognized as the World Cup ensures economic benefits that will provide the nation with a great opportunity to not only capitalize on profit but also show off its unique culture and traditions throughout the event, resulting in progress for the nation of Qatar.
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This is the first post in a -part blog series focused on the 2022 World Cup.
Four years ago, more than half the global population tuned in to watch the 2018 FIFA World Cup. Now, only a month away, soccer fans anxiously await the 2022 World Cup. This year, thirty-two countries will compete in the most popular sport in the world in hopes of being crowned champion. With over 3.5 billion fans worldwide and over 250 million players across 200 countries, no other event reaches such a global audience.