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This is the fifth post in a five-part blog series focused on future trends in business.

Advertising has evolved from traditional print, television, and radio ads to today's multi-channel mobile and online media campaigns. With more data being collected and analyzed than ever before, many aspects of advertising have become integrated and therefore more apt at addressing consumer needs. The future of advertising lies in the connectivity of our devices and in the data derived from our activity. This post will explore the effect these advancements have on consumers and highlight opportunities for businesses.

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This is the first post in a five-part blog series focused on future trends in business. 

In this weeks blog series, we plan on outlining the future of international business by taking a look at the trends of automation, sustainability, marketing, big data, and blockchain. As the fourth industrial revolution transpires, we are to expect variation with how we interact with technological devices and with how these devices communicate with one another.

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Technology is evolving rapidly in many realms of the world. Currently, the light is focused on the use of robots in warehouses. The autonomous mobile robotics (AMR) are emerging worldwide from numerous start-up firms. 

Currently, Amazon is the main company producing and using automatic robots. In 2012, Amazon bought Kiva Systems turning their AMRs into their own product and rebranding them as “Amazon Robots”. These robots are said to be the future of factory work. Also, Amazon has recently discontinued the sale of their robots to other competitors such as Walgreens, Staples and The Gap, leading to a scramble of other companies worldwide attempting to enter the field.